Bad Larry War Rugs

The war rug tradition of Afghanistan has its origins in the decade of Soviet occupation from 1979 and has continued through subsequent military, political and social conflicts. The distinctive characteristic of the war rug is their capacity to convey their makers’ experiences and interpretations of the circumstances and politics of war and conflict in the region.

In the same manner that war rugs were crafted to tell a story, we aspire to write a new one for Afghanistan. One where heavy hitters focused on winning used all available means to leave a country better than they found it.

Each Bad Larry War Rug starts in the Hindu Kush beside a young man holding an AK, tending to his sheep. It then makes a journey to a family owned sheering business where a community comes together, harvests the world-renowned fibers, and loads them onto a cliché Jingle truck. The fiber is then moved to a production facility where Afghans refine, sort, dye, weave, and spin the foundation of the operation. The spools of ebony and ivory then enter the homes of everyday Afghan craftswomen. The pattern is meticulously laid out and the week of hand labor begins. With skills developed through thousands of years of tradition, Bad Larry comes to shape. Upon completion, each rug is hand washed and inspected. The finished masterpiece is packaged and loaded for air shipment. Avoiding bullshit secondary markets and middlemen, Bad Larry lands in the U.S.A within 48 hours of departure from AFG.

Where Bad Larry goes from there is up to you. Man cave. Team room. Office. Wherever.